bpm:tv
| Country |  Canada |
|---|---|
| Headquarters | Toronto, Ontario |
| Ownership | |
| Owner | Stornoway Communications |
bpm:tv (beats per minute television) is a Canadian category 2 digital cable specialty channel owned by Stornoway Communications. bpm:tv's programming is devoted to dance, club lifestyle and dance music- electronica, house, techno, eurodance, trance.
Programming
The majority of bpm:tv's schedule is made up of shows consisting of music videos as well as featuring lifestyle and dance programs, dj/artist features and more.
Demographic
Bpm:tv is specifically developed for their target audience of "image conscious, tech savvy, and socially active young adults", aimed directly at the 18 to 34 demographic.
Noted Series as of May 2009
- afterdark
- BACK @ YA! - Viewer request show hosted by Jorie Brown
- Baker & Becker
- bpm:tv presents... - magazine style culture/event show
- DJ Marky D's Housemix
- DJ Marky D's Euromix
- Dance Recall - Classic Dance Tracks - Hosted by Louie La Vella
- Electronica - Hosted by Miss Raquel
- Foreign Flo - Dance music videos from around the world - Hosted by Louie La Vella
- Hot 20 Dance Chart
- MC Mario Mixdown
- spotlight - artist profiles
- Remixed, Remade, Remodeled - Hosted by Scott Fox
- Wildlife - American show originally on A3TV
- First Dance - British reality show: soon to be newlyweds choreograph their dance.
Financial struggles and criticism
Bpm:tv is considered a digital channel on the fringe. It generates little ad revenue and relies mostly on subscriber fees to generate just enough to cover its operating costs, this is probably due to the fact that large cable companies such as Shaw Communications that cover the majority of major centres in Western Canada and Star Choice satellite (also owned by Shaw) refuse to carry the channel. The station has received criticism from viewers because of its "revolving door" of on-air talent from season to season. This policy has made it difficult for bpm:tv to generate loyal viewership. Industry experts point to this lack of direction as the primary cause of bpm:tv’s decline.
External links
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