OzSpy
| Company type | Franchise |
|---|---|
| Industry | Electronic security |
| Founded | 1998 in Brisbane, Australia |
| Website | www |
OzSpy is an Australian franchise chain specialising in electronic security. OzSpy has 10 stores throughout Australia, particularly in capital cities. In 2014, OzSpy was the largest electronic security franchise chain in the country.[citation needed]
History
OzSpy started with a single store in Brisbane in 1998 and was an immediate success. It was the first store in Australia to make available to the general public surveillance devices of the type previously used only by the military, law enforcement and private investigators.
In 2003 OzSpy was franchised and has had a slow and steady growth, the group now has 10 stores and continues to expand by franchising the business model throughout Australia. The franchise administration office and warehouse is located on Queensland’s Gold Coast.
In 2007 OzSpy expanded to New Zealand, but withdrew soon after primarily due to lack of sales and distribution issues.
In 2018 OzSpy introduced the mobile franchise offer allowing more flexibility and giving people the opportunity to work from home.
OzSpy founder Craig Mitchell initially based the concept on Spy Shops commonly found in the United States, and adapted it to suit the Australian market. By adding a full range of commercial security products and services that caters to the needs of business and industry they positioned stores and business model to meet the security needs of a nation experiencing an increase in crime.
Stores
OzSpy stores can be found in Queensland, Victoria, and Western Australia. The stores have a strong capital city emphasis with most outlets located in metropolitan areas. There are also mobile franchises that provide a low cost entry into the market.
References
- I spy a booming business in keeping an eye on the watchersMILLER, NICK (September 26, 2006). The Age.
{{cite news}}: Missing or empty|title=(help) The Age September 26, 2006 - "OzSpy continues expansion in VIC". Franchising. Franchising. Retrieved 9 March 2014. Franchising 23 May 2011
- Slacks Creek spy shop hosts open dayBayfield, Jessica (July 19, 2011). Courier Mail.
{{cite news}}: Missing or empty|title=(help) Courier Mail July 19, 2011 - Security franchise slashes fees by $50k as industry struggles Startupsmart Monday, 17 October 2011
- OzSpy relaunches website Retail-Biz 28 October 2011
- Michael, Katina (2011). The social and behavioural implications of location-based services. University of Wollongong.
- Bikies sweeping for police bugsTin, Jason (June 16, 2012). The Courier Mail.
{{cite news}}: Missing or empty|title=(help) - Stowe, Sarah. "OzSpy adds interactive website for potential franchisees". franchise.net.au. Franchising. Retrieved 9 March 2014. Franchise 26 July 2012
- Retail sales boost for OzSpy franchise chainStowe, Sarah. "Reporter". franchise.net.au. Franchising. Franchising 13 Feb 2013
- OzSpy adds online store for mobile customerStowe, Sarah. "Reporter". franchise.net.au. Franchising. Retrieved 9 March 2014. Franchising 10 February 2014
- OzSpy’s flat pack store fit out here to stayCarter, Brea. "Reporter". franchise.net.au. Franchising. Retrieved 9 March 2014. Franchising 18 Feb 2014