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Azamara

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Azamara Cruises
IndustryTourism
Founded2007
FounderRoyal Caribbean Group
HeadquartersMiami, Florida, United States
Area served
Worldwide
Key people
Dondra Ritzenthaler (CEO)
ProductsCruises
ParentSycamore Partners
Websitewww.azamara.com

Azamara is a cruise line based in Miami, Florida, that operates four cruise ships on worldwide itineraries.[1]

History

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Azamara Cruises was founded in 2007 after two R-class ships from Pullmantur Cruises that would have gone to Celebrity Cruises were transferred to the new company. The first ships of the company were the Azamara Quest and Azamara Journey. They make cruises to exotic locations, competing with similar luxury cruise lines such as Oceania Cruises.

In 2009 Azamara underwent a rebranding, being renamed to Azamara Club Cruises. Between 2012 and 2013 the Azamara Quest and Azamara Journey were renovated and in 2018 the company acquired the Adonia from P&O Cruises, renaming it to Azamara Pursuit.[2]

The company was founded by Royal Caribbean who wanted to diversify its operations. In 2021, due to the COVID-19 pandemic, the company was sold to a private investment group.[3]

The ships were extensively renovated from 2012 to 2013 and 2018, respectively.

Azamara currently operates four ships. They belong to the eight R-class ships that were built for Renaissance Cruises between 1997 and 2001. The Azamara Quest and Azamara Journey both entered service in 2000 under the original names R Six and R Seven. In March 2018, Adonia was also taken over from P&O Cruises and renamed Azamara Pursuit.

Each of the ships can carry a maximum of 686 passengers. All ships sail under the flag of Malta. Azamara offers cruises with the ships worldwide.

In January 2021, Royal Caribbean announced that it would sell Azamara to Sycamore Partners in the first quarter of 2021.[4] The sale was completed in March 2021.[5] The acquisition of another ship, the Pacific Princess, a sister ship to the other ships in the fleet, was also announced. It was handed over in March 2021 and was officially renamed Azamara Onward on May 2, 2022.[6][7]

In May 2024, Dondra Ritzenthaler officially became the CEO of Azamara Cruises.[8]

Fleet

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The Azamara ships were built in 1999–2001 for Renaissance Cruises as a part of their R class.

Ship Built Builder Entered service
for Azamara
Gross Tonnage Flag Notes Image
Azamara Journey 2000 Chantiers de l'Atlantique 2007 30,277 tons  Malta Previously R Six, Blue Star and Blue Dream.
Azamara Quest 2000 Chantiers de l'Atlantique 2007 30,277 tons  Malta Previously R Seven, Delphin Renaissance and Blue Moon.
Azamara Pursuit 2001 Chantiers de l'Atlantique 2018 30,277 tons  Malta Previously R Eight, Minerva II, Royal Princess and Adonia.
Azamara Onward[9] 1999 Chantiers de l'Atlantique 2022 30,277 tons  Malta Previously R Three, Pacific Princess. Was renamed Azamara Onward on May 2, 2022.

References

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  1. ^ Dolven, Taylor (February 4, 2021). "Azamara cruise fans will find the programs they love — and more — from new owners". Miami Herald. Retrieved September 29, 2021.
  2. ^ "Azamara Signs for Ownership of Pursuit". CIN. 14 March 2018. Retrieved 14 March 2018.
  3. ^ Faust, Chris Gray; McDaniel, Colleen (January 27, 2021). "Azamara Cruise History". Cruise Critic. Retrieved September 29, 2021.
  4. ^ Chang, Brittany (March 19, 2021). "Royal Caribbean has sold its Azamara brand including 4 ships for $201 million as the company continues to push back 2021 sail dates". Business Insider. Retrieved September 29, 2021.
  5. ^ "Royal Caribbean Group completes the sale of its Azamara brand to Sycamore Partners". Sycamore Partners. March 19, 2021. Retrieved September 29, 2021.
  6. ^ "Sycamore Partners Announces Plans to Add Fourth Ship to Azamara® Fleet". Azamara. January 25, 2021. Retrieved September 29, 2021.
  7. ^ "Azamara Onward Officially Joins Azamara Fleet in Monaco Christening".
  8. ^ "Dondra Ritzenthaler takes over as CEO of Azamara Cruises". Seatrade Cruise News. 2024-05-13. Retrieved 2024-05-14.
  9. ^ "Lloyd's Register: IMO 9187887". Retrieved 2021-10-16.
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