Saturday Night Serenade
| Other names | The Pet Milk Show |
|---|---|
| Genre | Popular music |
| Running time | 30 minutes |
| Country of origin | United States |
| Language(s) | English |
| Syndicates | CBS NBC |
| Starring | Mary Eastman Jessica Dragonette Kay Armen Hollace Shaw Bill Perry Vic Damone |
| Announcer | Bill Adams Warren Sweeney Bob Trout |
| Produced by | Roland Martini Helen Ward |
| Original release | October 3, 1936 – September 25, 1948 |
Saturday Night Serenade is an American old-time radio program that featured popular music. The 30-minute program was broadcast on CBS on Saturday nights from October 3, 1936, until September 25, 1948, sponsored by Pet Milk.[1] In 1948, the show moved to NBC,[2] and the name was changed to The Pet Milk Show,[3]
Female singers who starred on the program included Mary Eastman, Jessica Dragonette, Kay Armen,[3] and Hollace Shaw.[4] Their male counterparts included Bill Perry and Vic Damone,[3] For one interval, the individual vocalists were replaced by the Emil Cote Singers.[3] Guest vocalists were also featured at times. They included Ruby Mercer.[5]
Howard Barlow led the orchestra in 1936-1937, with Gus Haenschen conducting thereafter.[1] Announcers were Bill Adams, Warren Sweeney, and Bob Trout. Producers were Roland Martini[1] and (during the Damone-Armen years) Helen Ward.[6]
References
[edit]- ^ a b c Dunning, John (1998). On the Air: The Encyclopedia of Old-Time Radio (Revised ed.). New York, NY: Oxford University Press. p. 598. ISBN 978-0-19-507678-3.
- ^ "NBC Grabs Another 'Pet' Seg From CBS". Billboard. August 28, 1948. p. 5. Retrieved February 3, 2022.
- ^ a b c d Reinehr, Robert C.; Swartz, Jon D. (2010). The A to Z of Old Time Radio. Rowman & Littlefield. p. 227. ISBN 978-0-8108-7616-3. Retrieved February 3, 2022.
- ^ "Vic Damone Is New Star Of 'Saturday Serenade'". Tampa Bay Times. June 19, 1947. p. 127. Retrieved February 14, 2022 – via Newspapers.com.
- ^ "Array of Vocalists Sings for Serenade". The Times. Louisiana, Shreveport. February 15, 1941. p. 2. Retrieved February 14, 2022 – via Newspapers.com.
- ^ Friedwald, Will (2010). A Biographical Guide to the Great Jazz and Pop Singers. Pantheon Books. p. 131. ISBN 978-0-375-42149-5. Retrieved February 3, 2022.