Fire & Flavor

Fire & Flavor Grilling Co.
Industry	All Natural Cooking & Grilling Products
Founded	2003
Headquarters	Athens, Georgia, United States
Area served	North America
Key people	Davis Knox: President ; Gena Knox: CEO
Number of employees	20+
Website	Official website

Fire & Flavor is a privately held cooking products company located in Athens, Georgia. It specializes in all-natural cooking products and was founded by husband-and-wife team Davis and Gena Knox in 2003.^[1] Fire & Flavor is known for helping to popularize the plank grilling technique and for producing all natural cooking products such as grilling charcoal, brines, dry rubs and seasonings.^[2]

Fire & Flavor has been listed as one of Inc. Magazine’s top 100 fastest growing private companies. It has retail distribution in all 50 US states and Canada. As of 2007, the company had distribution in the United States and abroad at more than 8,000 retail stores and 4,000 restaurants.

In 2012, Fire & Flavor partnered with John Wayne Enterprises to develop a line of BBQ items under the John Wayne Stock & Supply brand.^[3]^[4]

In 2020, Fire & Flavor announced that it has established a strategic relationship with Green Bay, Wisconsin-based logistics and marketing company, Englewood Marketing Group (EMG).^[5]

References

^ Frey, Trevor (1 September 2008). "Gena Knox". The Athens Banner-Herald. Retrieved 27 August 2013.
^ Gallant, Andre (6 November 2012). "Brine Your Way to a Perfect Turkey Chicken or Pork Tenderloin". The Athens Banner Herald. Retrieved 27 August 2013.
^ "John Wayne Enterprises and Fire & Flavor are rolling out a line of all-natural spice rubs". Prepared Foods Network. Retrieved 27 August 2013.
^ "Exhibitor News: Fire & Flavor Introduces John Wayne Spice Rubs and Charcoal Line". Specialty Foods. July 2013. Retrieved 27 August 2013.
^ "Fire & Flavor Establishes Joint Venture with EMG to Compete Globally in Grill and Charcoal Business". www.prnewswire.com. Retrieved 2024-04-24.

[1] Frey, Trevor (1 September 2008). "Gena Knox". The Athens Banner-Herald. Retrieved 27 August 2013.

[2] Gallant, Andre (6 November 2012). "Brine Your Way to a Perfect Turkey Chicken or Pork Tenderloin". The Athens Banner Herald. Retrieved 27 August 2013.

[3] "John Wayne Enterprises and Fire & Flavor are rolling out a line of all-natural spice rubs". Prepared Foods Network. Retrieved 27 August 2013.

[4] "Exhibitor News: Fire & Flavor Introduces John Wayne Spice Rubs and Charcoal Line". Specialty Foods. July 2013. Retrieved 27 August 2013.

[5] "Fire & Flavor Establishes Joint Venture with EMG to Compete Globally in Grill and Charcoal Business". www.prnewswire.com. Retrieved 2024-04-24.

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